Prior to working with Farfetch, Alibaba had started a similar joint venture with Net-a-Porter in September of 2019, opening a Net-a-Porter flagship store on Tmall. The Paypers provides a wide range of news and analysis products aimed at keeping the ecommerce, fintech, and payment professionals informed about latest developments in the industry. LONDON — Net-a-porter is planting its flag on Tmall ’s Luxury Pavilion with a store that marks the start of a new joint venture formed by Richemont and Alibaba, which has been named Feng Mao. It offers more than 130 luxury designer brands. Brands that are made available include Brunello Cucinelli, The Row, Balmain, Isabel Marant, Jimmy Choo, and Tom Ford. The Paypers is the Netherlands-based leading independent source of news and intelligence for professionals in the global payment community. Swiss luxury group Richemont's e-commerce platform Net-a-Porter is opening a flagship store on Tmall Luxury Pavilion, Alibaba Group's channel for luxury … The Pavilion store will feature exclusive capsule collections from Net-a-Porter and its menswear counterpart, Mr. Porter, and deliver customized brand pages, personalized content and recommendations and exclusive VIP rewards to shoppers, the companies said. The JV will also open flagship stores for NET-A-PORTER and MR PORTER on the Tmall Luxury Pavilion, a channel on B2C shopping site Tmall dedicated to connecting premier brands with … Jérôme Lambert, chief executive officer of Richemont, Net-A-Porter’s parent company, said: “The unveiling of the Net-A-Porter flagship store on Tmall Luxury Pavilion is an important first … Comment. This site is protected by reCAPTCHA and the Google. Man in a Belstaff coat. For luxury labels, they will have an opportunity to elevate brand awareness and expand their market reach. 5%+ more revenue, The future of fraud after PSD2's Strong Customer Authentication deadline, What could be ahead for Open Banking in Germany – interview with FinTecSystems, The marketplace: a complex, new business model with enticing possibilities, The 'what, why, and how' of revenue optimisation – Exclusive interview with Spreedly, The importance of delivering secure SCA in mobile apps and browsers – interview with Nok Nok, Open Banking - creating opportunities for everyone - an interview with Bank of America. Alibaba, Richemont, Pinault to invest an aggregate $1.15 billion … Photo credit: Net-a-Porter and Mr. Porter. By Grace Whelan 30 September 2019. We welcome comments that add value to the discussion. For luxury consumers, this provides multiple ways to shop for their favorite brands either through the Farfetch integration, or through the already highly successful NET-A-PORTER integration on Tmall Luxury Pavilion… Add to Bookmarks. Alibaba has more than 800 million monthly active users on its mobile retail platforms and has raised its global luxury profile in recent years, particularly via its Tmall Luxury Pavilion platform. Net-a-Porter has opened a flagship store on Alibaba Group’s Tmall Luxury Pavilion channel. According to Alibaba and Richemont, Richemont’s Luxury Pavilion store will feature “exclusive capsule collections from Net-a-Porter and its menswear counterpart, Mr. Porter, and deliver … Tmall’s luxury shoppers will be able to find products from brands such as Balmain, Jimmy Choo, Tom Ford, Brunello Cucinelli, Isabel Marant and The Row, as well as many Richemont maisons, including Chloé, Cartier, Piaget, Montblanc and Van Cleef & Arpels. According to the press release, the launch marks the beginning of operations of the joint venture, entitled FENG MAO, established between Yoox Net-a-Porter Group and Alibaba Group. "The unveiling of the Net-a-Porter flagship store on Tmall Luxury Pavilion is an important first step in the development of our long-term partnership with Alibaba," Richemont CEO Jérôme … © 2020 The Paypers BV. Richemont’s own e-ecommerce platform Yoox Net-a-Porter already has an integration on Tmall Luxury Pavilion for the Net-A-Porter website. As the comments are written and submitted by visitors of the Telecompaper website, they in no way represent the opinion of Telecompaper. For luxury consumers, this provides multiple ways to shop for their favorite brands either through the Farfetch integration, or through the already highly successful NET-A-PORTER integration on Tmall Luxury Pavilion… NET-A-PORTER's flagship store on TmallLuxury Pavilion will become THE online destination where luxury brands want tobe in China, leveraging NET-A-PORTER and MR PORTER's two … Every day we send out a free e-mail with the most important headlines of the last 24 hours. Photo credit: Net-a-Porter. The Netherlands. In a statement released Sunday, Richemont and Alibaba said Net-a-Porter’s store will offer more than 130 luxury and designer brands at launch, then continue to expand over the coming months. The JV is 51% owned by YNAP and 49% owned by Alibaba. The Richemont Maisons available include Cartier, Baume & Mercier, IWC Schaffhausen, Jaeger-LeCoultre, Panerai, Piaget, Roger Dubuis and Vacheron Constantin as well as Alaïa, Chloé, dunhill and Montblanc. The site will offer a curated selection of more than 130 luxury designer brands for women … A grand launch campaign will begin in … 1017 JZ Amsterdam Privacy Policy And for luxury consumers, the new channels mean multiple ways to shop for their favorite brands, … Terms and Conditions, For optimum operation, this website makes use of cookies. Cookie Statement Richemont’s own e-commerce platform Yoox Net-a-Porter already has an integration on Tmall Luxury Pavilion for the Net-A-Porter website. It brings the latest season collections retailed by NET-A-PORTER and MR PORTER to online … Luxury giants found on Net-a-Porter’s main site including Gucci, Fendi and Saint Laurent are not sold in the new Tmall flagship, and Gucci’s CEO has previously stated that the brand is shunning e-tailers in … The joint venture (JV), dubbed Feng Mao, will involve Net-a-Porter being placed on the key position on Alibaba’s Tmall Luxury Pavilion online marketplace. It brings the latest season collections retailed by NET-A-PORTER and MR PORTER to online luxury consumers … We attempt to block comments that use offensive language or appear to be spam, and our editors frequently review the comments to ensure they are appropriate. The NET-A-PORTER flagship store will be placed on the key position of Tmall Luxury Pavilion. YNAP Chairman Federico Marchetti echoed Lambert, saying the partnership would redefine the way Chinese consumers shop for luxury. Share. As a part of the partnership, the e-commerce giant will lend its resources and expertise in marketing, payments and technology infrastructure to the JV, while Richemont leverages its strong relationships with leading luxury brands through its subsidiary, Yoox Net-a-Porter Group, the online luxury retailer that operates Net-a-Porter and Mr. Porter. Vacheron Constantin has introduced a limited edition of pair watches on the NET-A PORTER flagship store on Tmall Luxury Pavilion in China. The NET-A-PORTER flagship store will be placed on the key position of Tmall Luxury Pavilion. tp:research No part of this site can be reproduced without explicit permission of The Paypers(V2.7). Swiss luxury group Richemont’s e-commerce platform Net-a-Porter announced the opening of a flagship store on the Tmall Luxury Pavilion, Alibaba Group’s dedicated channel for luxury and premium brands. It brings the latest season collections retailed by NET-A-PORTER and MR PORTER to online luxury consumers … “Net-a-Porter’s flagship store on Tmall Luxury Pavilion will become the online destination where luxury brands want to be in China, leveraging Net-a-Porter and Mr. Porter’s two decades of expertise and pioneering innovation,” said Marchetti. Alibaba, Richemont, and … The luxury conglomerate Richemont is the major participant of Watches & Wonders, and its subsidiary Yoox Net-a-Porter established a joint venture with Alibaba in 2018 that included the launch of Net-a-Porter’s Tmall … It brings the latest season collections retailed by NET-A-PORTER and MR PORTER to online … Farfetch carries styles from more than 3,000 … The launch is part of the strategic global partnership that Yoox Net-a-Porter … Premium retailer Net-a-Porter has launched a new shopping platform on Tmall’s Luxury Pavilion. “The unveiling of the Net-a-Porter flagship store on Tmall Luxury Pavilion is an important first step in the development of our long-term partnership with Alibaba,” said Jérôme Lambert, chief executive officer of Richemont. “Together, we seek to address the sophisticated needs of the Chinese luxury clientele and capture this unique growth opportunity.”. The NET-A-PORTER flagship store will be placed on the key position of Tmall Luxury Pavilion. For luxury consumers, this provides multiple ways to shop for their favorite brands — Farfetch integration or NET-A-PORTER integration on Tmall Luxury Pavilion. Alibaba powers the joint venture with its technology infrastructure, marketing, and payment services; consumers will also be able to use Alipay. “This partnership will set new standards for the future of luxury online,” Lambert said. Net-a-Porter opens flagship on Tmall Luxury Pavilion Published: 2019-10-09. tp:events, The Paypers Swiss luxury group Richemont’s e-commerce subsidiary Yoox Net-a-Porter has opened a flagship store on Tmall Luxury Pavilion to provide Chinese consumers with curated selections of more than 130 luxury … Prinsengracht 777e All rights reserved. Model wearing Rag & Bone, one of the brands available on Net-a-Porter. The store launch marks the start of operations of Feng Mao, the joint venture that Alibaba and Yoox Net-a-Porter announced last October. Launched in 2017, the Tmall Luxury Pavilion … “Net-a-Porter’s flagship store on Tmall Luxury Pavilion will become the online destination where luxury brands want to be in China, leveraging Net-a-Porter and Mr. Porter’s two decades of … “We are confident this flagship store opening is just the beginning of a long-term partnership that will benefit China’s luxury consumers and the world’s luxury brands who want to reach them,” he said. The store brings the latest collections retailed by Net-a-Porter and Mr Porter to online luxury consumers in China. They are presented in limited edition of 22 … For luxury consumers, this provides multiple ways to shop for their favorite brands either through the Farfetch integration, or through the already highly successful NET-A-PORTER integration on Tmall Luxury Pavilion… Net-a-Porter is to launch a flagship store on Tmall Luxury Pavilion, the premium platform owned by Chinese etailer Alibaba Group. Get the latest news about Alibaba Group, the digital economy, e-commerce and tech innovation. “Chinese shoppers can explore a unique selection of the world’s most desirable brands carefully curated just for them, enhanced by an unmatched personalized experience and exclusive products that cannot be found elsewhere.”, Jiang Fan, president of Taobao and Tmall, said that the Alibaba and Richemont partnership would deliver “an elevated, seamless, and rich luxury experience for Chinese consumers.”. The Richemont-owned e-commerce portal, the biggest online luxury fashion website by sales, will sit on the Luxury Pavilion, which is available through Tmall, and Alibaba will take over operations of Net-a-Porter’s Chinese app and help launch a Chinese version of Mr Porter, the luxury … Alibaba, Richemont, Pinault to invest an aggregate $1.15 billion … The NET-A-PORTER flagship store will be placed on the key position of Tmall Luxury Pavilion. If you see a comment that you believe is inappropriate to the discussion, you can bring it to our attention by using the report abuse links. This will initially offer more than 130 luxury and designer brands, including Balmain, Jimmy Choo, Tom … Mr Porter to online luxury consumers in China 49 % owned by Chinese etailer Group! Ynap and 49 % owned by YNAP and 49 % owned by Alibaba 49. The premium platform owned by YNAP and 49 % owned by YNAP and 49 % owned by Alibaba ( ). 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